Cool or Kewl

"Foods and beverages in hip, eco packaging that offer innovative tastes and functionality are irresistibly "kewl" to Gen Y"... ew.

Its statements like the one above that inspire a hatred of the skeezy marketeting rep. However, this article about what Gen Y eats and why is interesting.

The Evolution of 10 Food Logos

I love the Morton Salt Girl. You can see her evolution over the ages in Neatorama's review of ten logos. Not so appealing as she ages - Betty Crocker... Others include Aunt Jemima, Quaker Oats and the Gerber baby.

Cupcakes are Adventurous

Here is a sweet little stop motion video by Kristin Lepore. Its ten minutes long and I certainly didn't expect to watch the whole thing but within two minutes I was hooked on the story.